Springfield will soon have its first Potbelly Sandwich Shop. Rob Wilbern, a certified public accountant who also owns Robert’s Automotive and several other businesses in Springfield, has signed a franchise agreement with the parent company for Potbelly.
Wilbern will open a total of five restaurants throughout Springfield, Decatur and Champaign, although the exact locations and timing for each have not been finalized.
“The support of the leadership team is what drew me to Potbelly – I was looking at a couple of different franchise opportunities and did a good amount of research. Potbelly stood out among the rest,” said Wilbern in a written statement. “Plus, the quality of food and extensive menu is unmatched. With a large student population and active residential and business community in the area, we’re confident Potbelly’s toasty sandwiches and robust rewards programs will be a hit.”
Potbelly first opened in Chicago in 1977 and has now expanded to 400 corporate-owned locations throughout the U.S. and another 40 franchised restaurants. The company is planning to increase the number of franchisees and target additional markets throughout the country as part of a franchise growth acceleration initiative.