A women’s clothing boutique that began as an online-only side hustle is expanding to a brick-and-mortar retail location.
“I started Elodie Grace Boutique in the fall of 2017,” said owner Meghan Ramirez. “I was working a full-time job in accounting, so it was online-only at first. Fashion has always been a huge hobby of mine, but within a year it just kept growing and growing.”
Ramirez said she did pop-up shops at the Old Capitol Farmers Market and holiday events in addition to her own events, and the boutique continued to grow over the years. When she was pregnant with her youngest child in 2019, she decided to make the transition to become a stay-at-home mom and focus even more on the business, which led to further growth.
“Lauren Tomten is a customer of mine, and I’ve also been her client over the years,” Ramirez said. “She reached out last year and told me she was moving.”
With Lauren Tomten Photography relocating to a larger space on West Ash Street, Ramirez is now moving into Tomten’s former location at 1340 S. State St. Ramirez said that while 90% of her business has been online up until now, the move will allow her to expand to include small home décor and gift items, in addition to women’s clothing and accessories.
A grand opening is planned for Saturday, June 4.