Two new downtown businesses are holding grand openings this weekend.

Reverie Apparel, located at 407 E. Adams, is a custom t-shirt shop owned by Patrick Russell and Connor Homann. Russell, who is also a co-owner of marketing agency Curtain & Leaf, is a member of Innovate Springfield and a graduate of the CO.STARTERS program, which he credits with inspiring him to open a new business. Homann previously owned Old Capitol Goods and What the Shirt, and said he and Russell got to know each other when Homann made shirts for him through his previous business.

According to Homann, Reverie Apparel will focus on custom apparel with designs from local artists.

“A lot of the other places in town have minimum (orders), our target audience is more focused on people who are looking for a smaller quantity,” he explained. “We want to be a community-focused shop, you’re not going to find mass-produced items in our store.”

The business has already partnered with local artists including Felicia Olin, Christy Freeman, Kim Hobby and Cassandra Pence Ostermeier. “We want to have a revolving set of artists who come in,” said Homann. “It will end up being a very community-drive store.”

A grand opening is scheduled for Friday, Nov. 8 from 5-8 p.m. Downtown Springfield, Inc. will hold a ribbon cutting at 5:30 and Just The Basics Mobile Bar will provide a cash bar featuring Old Fashions, Manhattans, wine, and beer from Buzz Bomb Brewing Company. Itty Bitty Fashion Truck and The Elf Shelf Books & Music will also be open that evening.

On Saturday, Nov. 9, Good Heart Tattoos will hold a grand opening at 414 E. Monroe from 12-8 p.m. Owner Benny DeWitt spoke to SBJ last month about plans for the new business and his decision to locate next to friends and fellow business owners from Dumb Records and Hair of the Dog Bar/bershop.

DeWitt has invited more than a dozen other tattoo artists from the across the Midwest to work alongside him during the grand opening, and clients will be able to choose from two boards of specially priced designs from one of the visiting artists.