Local marketing firm Systemax is offering a workshop on “Utilizing Social Media for Branding & Culture,” the final of a series of six social media seminars designed to address questions that business owners may have about how to best promote their products and services.

This session will help people understand how to tell a story, handle employee engagement and increase customer loyalty. It will be held on Thursday, August 9 from from 3-5:30 p.m.

Owner Brett Jackson says that the seminar series is designed to help people achieve a comprehensive knowledge base of the digital media industry, particularly for business owners that are new to digital marketing, need to improve their understanding of social media, or gain practical knowledge and skills.

The cost is $150 per session. Call 217-331-9042 to register.