Local marketing firm Systemax is offering a workshop on “Instagram vs. Snapchat for Businesses,” the fourth of a series of six social media seminars designed to address questions that business owners may have about how to best promote their products and services.

This session will help people understand an overview of each platform as well as the engagement and advertising available in both. It will be held on Thursday, June 14 from 3-5:30 p.m.

Owner Brett Jackson says that the seminar series is designed to help people achieve a comprehensive knowledge base of the digital media industry, particularly for business owners that are new to digital marketing, need to improve their understanding of social media, or gain practical knowledge and skills.

The cost is $150 per session, with discounted rates available for packages of three or more sessions. Call 217-331-9042 to register.